Link building remains one of the most impactful ways to boost your site’s authority and rankings. But there’s a catch—effective outreach takes time, personalization, and the right messaging.
Whether you’re a freelancer, agency, or in-house marketer, writing outreach emails from scratch every time can be exhausting and inefficient. That’s why we created this free Link Building Outreach Swipe File — a collection of battle-tested templates you can edit, personalize, and send in minutes.
Why You Need an Outreach Swipe File
Even the best SEO strategy can fall flat if your outreach is weak. Here’s how a swipe file helps:
- Saves time: No need to write cold emails from scratch
- Increases response rates: Templates are based on real, working examples
- Improves personalization: Prompts help you tailor messages
- Reduces mistakes: Clear structure and etiquette built-in
Whether you’re pitching a guest post, fixing broken links, or asking for a brand mention—this file has you covered.
How to Use the Templates Effectively
- Always personalize: Add the recipient’s name, reference their content, and show relevance.
- Keep it concise: Respect their time—stick to the point.
- Follow up politely: Many links happen on the second or third email.
- Use a tracker: Monitor who opened, replied, or ignored (we’ve added a tracker template too).
- Avoid mass outreach tools: They often hurt deliverability and sound impersonal.