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SEO continues to evolve rapidly — but what remains constant is its impact on how people discover, engage with, and convert on your website. Whether you’re just starting out or optimizing at scale, here are 15 SEO facts backed by real data to keep in mind in 2025.
Google’s AI Overviews and Bing’s AI Chat are now delivering direct answers — often before organic results. If your content isn’t structured well, it might get skipped.
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The way people search is changing—fast. With tools like ChatGPT, Google’s Search Generative Experience (SGE), and AI-written content everywhere, traditional SEO alone isn’t enough anymore.
Once you’ve mastered SEO, why stop at rankings? Start offering SEO as a freelance service and turn your expertise into a steady income stream. Work with clients, sell SEO packages, or launch your own mini-agency—on your terms.
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