MCQs on Email Marketing Legal Considerations Test your knowledge of essential email marketing legal requirements, such as consent and unsubscribe options, to ensure compliance and avoid penalties. 1 / 10 What can happen if a business fails to comply with email marketing laws? Legal penalties and fines Increased email open rates Enhanced customer loyalty 2 / 10 What information should you provide to comply with GDPR when collecting email addresses? The sender's email Subscription fees The purpose of data collection 3 / 10 How long do you have to honor an unsubscribe request under the CAN-SPAM Act? 10 business days 30 days 7 business days 4 / 10 Which of the following must be included in marketing emails to comply with legal requirements? A clear identification of the email as an advertisement Social media links A catchy subject line 5 / 10 What is the main purpose of the CAN-SPAM Act? To reduce spam and protect consumers To limit email marketing hours To promote email marketing 6 / 10 Which of the following can lead to penalties under the CAN-SPAM Act? Failing to honor unsubscribe requests Using deceptive subject lines Sending emails during holidays 7 / 10 Under GDPR, how must consent for email marketing be obtained? Explicit consent No consent is needed Implied consent 8 / 10 What does GDPR stand for? General Data Protection Regulation General Data Policy Regulation General Data Protection Regulation 9 / 10 Which of the following is required by the CAN-SPAM Act? A physical mailing address must be included An unsubscribe option must be provided A fee must be charged for subscriptions 10 / 10 What is the primary law governing email marketing in the United States? CAN-SPAM Act CAN-SCAM Act GDPR Your score isThe average score is 0% 0% Restart quiz